New Mum & Baby app launched

We are delighted to launch the brand new version of our Mum & Baby app, providing new parents with reliable, up-to-date advice about looking after their baby and themselves.

Mum & Baby offers access to national and international resources of relevant information, advice and guidance, validated by a team of NHS midwives and doctors, working closely with Dr Sunita Sharma, Lead for Postnatal services at Chelsea and Westminster Hospital.

Pregnant women registered to have their baby at Chelsea and Westminster Hospital, or West Middlesex University Hospital, will also find information about their hospital stay, the team that will be looking after them, how to register the birth and local children’s centres.  

The first version of this app has had 7,000 downloads with a 97% satisfaction rating from new mums. Version Two was developed by working closely with mums, partners and the hospital team. It offers an easy to navigate screen, multiple links and videos of a range of useful topics: emotional and physical wellbeing, mental health concerns, advice for partners; preparing for labour, your stay in hospital, post-delivery care; baby care basics, mum and baby checks, recovering from different types of delivery and medical conditions and advice for when back at home.

“The driving force for creating this app has been user surveys, which have repeatedly shown that new mums want more information. We therefore wanted to gather clinician-validated resource material into one place, and make it available in an easily accessible format,” explains Sunita Sharma.

Pippa Nightingale, Chief Nurse, Chelsea and Westminster Hospital NHS Foundation Trust says: “Mum & Baby is an easy-to-access source of evidenced-based information, which covers all the understandable worries that new parents have. It’s a brilliant addition for our new mums to have at their fingertips. Minimising the need to deal with paper handouts helps free up time for our midwives to assist mums and babies under their care.”

Mums and partners can download the app to their smartphones for free; it’s also available to any hospital or healthcare providers throughout the UK and beyond, under licence.

Mum & Baby can be downloaded from the Apple store now: http://apple.co/2vluVOd 
Android version is coming soon.

The app is co-funded by CW+ and digital healthcare experts Imagineear Ltd. who also designed and built the app.

Find out about our other health innovations here.

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